- TEXT BY Julie Hung
- POSTED 2019/01/01
- TEXT BY Julie Hung
- POSTED 2019/01/01
2019年Hair Expo Australia為期三天的活動,包含技術教育、產品發表、示範,與全球美髮人間的交流。現場邀請美髮界的頂尖人才,包括名人造型師Jen Atkin,還有身兼企業家與電視名人於一身的髮型師Tabatha Coffey,以及漸層染髮專家Candy Shaw。分享他們在商業經營、剪髮、染髮以及造型方面的技巧,匯集數千位專業美髮人士共襄盛舉。
The event hosted some of the industry’s foremost talent in hair who showcased their world- renowned skills in business, cutting, colouring, and styling to thousands of eager professionals gathered at the Festival of Hair. Headlining the 2019 edition was celebrity stylist Jen Atkin in partnership with Dyson, business woman, hairdresser and television star Tabatha Coffey, and balayage expert Candy Shaw.
「哇!三天活動驚豔難以言喻!今年我們將世界領先的專業美髮人才帶到雪梨,他們分享了那些能使他們成為產業巨星的技能,看到參與者熱情地向他們學習且探索這領域中的創新,我們獲得了反饋感受到這些參與者受到啟發,且這動力會繼續帶領領他們一整年,實在備感欣慰。」Hair Expo活動總監Cory Watson表示。
“Wow, what an incredible three days it’s been at Hair Expo! We’ve brought some of the world’s leading talent in hairdressing to Sydney this year to share the skills and techniques that have made them real superstars in the industry, and it’s amazing to see visitors so enthusiastic to learn from them and discover all the latest innovations the industry has to offer. The feedback we’ve had has been amazing and it’s so gratifying to see our visitors feeling inspired and driven for the year ahead,” said Hair Expo’s Event Director, Cory Watson.
男士理髮也是今年重頭戲,共開設5場指定男士剪髮教程!邀請到理髮界的大人物Jules Tognini、Anthony Staltari、Johnny Georgiou與Eoin McCarthy,在舞台上與大家分享打薄修剪、褪色、層次以及髮型立體剪裁技巧。
Monday saw barbering enthusiasts spoilt for choice for men’s hair education, with five designated Barberland education sessions taking place throughout the day. Some of the biggest names in barbering, including Jules Tognini, Anthony Staltari, Johnny Georgiou and Eoin McCarthy, took to the theatre stage to share their techniques on everything from tapering, fading, cutting, shaping and more.
教育課程相當緊湊,說明了美髮人在提高技術與跟上趨勢這部分,需要持續保持競爭優勢的重要性!沙龍業者和經理們在Heather Porter的「利用Instagram幫助沙龍事業」課程中學習網路行銷與社群經營。另外,Pulp Riot國際團隊在他們Look n Learn的秀中,挑戰參與者用不同的視角去體會、看見不同的色彩學。
The education theatres were packed, illustrating the ongoing importance hair professionals place on increasing their skills and keeping up with current trends in order to stay ahead of the competition. Salon owners and managers learned how to master online marketing and social media at Heather Porter’s ‘Grow your salon biz using Instagram’ session, while the Pulp Riot International Team dared visitors to experiment and see colour through a new perspective at their ‘Punk Riot Show’ Look ‘n’ Learn.
每一屆澳洲Hair Expo都會在雪梨與墨爾本兩座城市交替舉辦,就讓我們期待2020年的墨爾本Hair Expo Australia吧!
Hair Expo Australia will be held in Melbourne in 2020, as the event continues to alternate between the major cities of Sydney and Melbourne each year.